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Harder, Better, Faster, Stronger! Positioning and Packaging Matter [Video]

Share Offer Optimization- What does your customer want? If someone stumbles upon your site, their initial reaction is always to be skeptical on whether you are any good at what you do…

Why do people fear selling in their direct email marketing? Cookie Monster?

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Share Why are most people afraid of selling- Is it the Cookie Monster?!? Of course it's not the Cookie monster; Every corporate job out there is using some sort of salesmanship opportunity program… And by Opportunity, I mean they force you to sell stuff as a worker. Even if your [...]

Presidential Copywriting- Story Telling – Obama Marketing?

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Share Direct Email Marketing- Who are you? And Why should i care? How did Barack Obama become so popular so quickly?!? In a small period of time, we all witnessed a man who seemed to be an Unknown rise to Stardom First,

Copywriters are the Biggest Liars and here’s why…

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Share You ever heard of a Copywriter speak about copy? They will tell you that it is the absolute essential part of any business, that Copywriting is the oxygen to any sale… That Long Copy will make you or break you… Incoming search terms:liaryou are liarliarsvictim of a liarvictim liarselling persuassion tactics copywritingpsychological factors [...]

Group Theory- or Mass Marketing Secrets?

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Share Smart people have a tendency to become dumber when placed in a group of people… Strong Statement? There's a certain cohesiveness that occurs for sure – but a sense of individuality is immediately erased…

Archive for the ‘direct email marketing’ Category

Harder, Better, Faster, Stronger! Positioning and Packaging Matter [Video]

Presidential Copywriting- Story Telling – Obama Marketing?

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